A third consecutive winning season could help attract elite talent and increase financial support from alumni and donors as the program prepares to switch conferences.
UCLA has won 15 of its past 20 games but is .500 overall since Coach Chip Kelly took over in 2018, with a record of 30-30 overall and 22-22 in conference play. Coach Chip Kelly and the UCLA football team still have the bulk of their season ahead of them but will have to rally coming off a bye week to remain in the thick of the race for the Pac-12 Conference championship in upcoming weeks with several ranked opponents on the schedule.
UCLA is also 5-11 overall against ranked opponents and 4-7 against ranked opponents at home under Kelly, who makes close to $6 million per year. The ability to produce a third consecutive winning season would help direct the long-term trajectory positively on and off the field. On-field success and a frequent presence in the assorted polls could help attract elite talent and financial support from the university’s alumni and donors.
While the value of various NIL deals and opportunities is generally undisclosed, athletes have used their profits to share with their teammates and create bonding experiences.
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