For the first time since the financial crisis, companies have given back more to shareholders than they are making in free cash flow.
is laying off 400 employees from its marketing team, which has 1,200 employees, to create a more centralized structure, the company confirmed Monday.that Chief Marketing Officer Rebecca Messina was stepping down amid a shift to combine Uber's marketing, communications and policy teams to better maintain a "unified narrative to consumers, partners, the press, and policymakers.
The changes to marketing come as many major marketers rethink their structures. McDonald's recently announced its global CMO would be departing and said they would not replace her role directly. Other major companies like Johnson & Johnson have made similar changes.
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