Tyra Banks's Smize Cream frozen custard brand has graduated from pandemic pop-up to Santa Monica scoop shop
However you feel about Tyra Banks, she exemplifies hustle.
Since making her supermodel debut in 1991, Banks maneuvered through different projects over the decades from being an entrepreneur and teaching classes at Stanford business school to producing the Emmy award-winning showBut now Banks has a new venture that opened July 3 in the Santa Monica Place mall: An ice cream shop called Smize Cream, a clear nod to her modeling termSmize Cream started as a springtime pop-up in Santa Monica.
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