The studio confirmed on Saturday that Steve Mensch, its 62-year-old president and general manager, had died.
In this photo provided by the Florida Department of Highway Safety and Motor Vehicles, a single engine fixed-wing airplane lies upside down after it crashed on West White Dogwood Drive near the intersection of US-98 in Homosassa, Fla. on Friday evening, Dec. 6, 2024.The president of Atlanta-based Tyler Perry Studios died Friday night when the small plane he was piloting crashed on Florida’s Gulf Coast.
The crash happened in Homosassa, about 60 miles north of Tampa. Photos from the scene show the plane having come to rest upside down on a road. The Federal Aviation Administration and the National Transportation Safety Board are investigating. Mensch helped advocate for and maintain Georgia’s film tax credit of more than $1 billion a year. Those lavish subsidies have made Georgia one of the most active places in the United States for film and television production.
Ric Reitz, an actor who also helped create the tax credits, told The Atlanta Journal-Constitution that Mensch helped market the state before the 1996 Summer Olympics in Atlanta and helped launch the Georgia Production Partnership, an entertainment industry lobbying group.
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