The Elon Musk-owned company dropped the CoTweets feature Tuesday after just six months of testing.
on Monday. The company wrote that it was “sad to say that the current experiment is coming to an end,” as it was sunsetting the very simple feature that let two people take credit for a hot take. And it’s not like users had any chance to post one last CoTweet before the company nixed the feature. The feature is no longer available as of Jan. 31.
More than that, any current CoTweets will last for a month before they turn into simple retweets. It’s unclear how that will work, and the company seemed to admit it may cause issues as it preemptively apologized for “any inconvenience this may cause.”for a few users promising it was “for a limited time” to see which kinds of people or brands took advantage of it. Those with the CoTweet capability allowed anybody that follows their account to sign on as another author.
There’s still a question of why the company should get rid of the CoTweet feature when it’s still in its infancy. We reached out to the Twitter PR department, though that is still a hopeless cause as Twitter owner Elon Musk has decimated its public relations team. Gizmodo also tweeted at Musk himself for an answer, though the de-facto company mouthpiece has yet to give an answer.
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