The moment of Tweet.
The prized verification mark became a signature element of Twitter’s success after it was introduced in 2009, helping the platform become a trusted forum for stars, politicians, companies and campaigners.
Within hours, Twitter was flooded by fake yet verified accounts impersonating celebrities and major companies, with the share price of drug-maker Eli Lilly see-sawing wildly because of a fake tweet. Twitter also reopened the gates to tens of thousands suspended accounts, bringing a resurgence of hate speech and other negative content, according to organisations that track social media.It remains to be seen how many Twitter users will pay for a stamp of authenticity that had long been free.
Accounts getting blue checkmarks as part of Twitter Blue subscriptions will not undergo the same review to confirm they meet the “notable and authentic criteria” applied before Musk bought the platform, the company said in a post. “It’s more about treating everyone equally,” Musk tweeted last week in a reply to William Shatner, the“There shouldn’t be a different standard for celebrities.”
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