Bernard Matthews relaunches Turkey Twizzlers, once condemned as unhealthy by celebrity chef Jamie Oliver, with double the turkey meat of the original
A 3m statue of a Turkey Twizzler was unveiled at Bernard Matthews' head office Great Witchingham Hall in Norwich
The celebrity chef was instrumental in the Twizzlers' demise when he called them bad for children's health during a TV campaign for better school dinners.But now Bernard Matthews is relaunching the controversial product with double the turkey meat of the original. He added:"Obviously we'd like the product to go into schools, but for the minute, we've focused on going into what I guess you'd call mass market retail."Mr Leigh said the old Turkey Twizzler was just 34% meat and had 137 kcal, while the new version was 70% meat and had 87 kcal.
"So we have spent a lot of time making sure that we are delivering a healthy, a significantly healthier, product than it was before. It is very much a different product."As for the other 30% of the new Turkey Twizzler, Mr Leigh claimed it was"mainly a blend of herbs and spices".
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Bernard Matthews teases return of sorely missed Turkey TwizzlersIt's been 15 years without those mystery meat delights.
Read more »
It's official - Bernard Matthews is relaunching healthier Turkey TwizzlersNow with twice as much turkey.
Read more »
Turkey Twizzlers are returning to the UK this weekCorkscrew strips of meat were discontinued after Jamie Oliver called them bad for children's health
Read more »
Turkey Twizzlers return confirmed in ‘comeback of the century’ with two new flavoursTURKEY Twizzlers are coming back to supermarket shelves after a 15-year break. Social media users have been going wild for the nineties food after Bernard Matthews teased a huge 'comeback'.
Read more »
Croatia and Turkey could be added to UK quarantine list amid fears about GreeceBoth Croatia and Turkey are close to or have already surpassed Downing Street's quarantine threshold of 20 cases per 100,000 people in a week - and could follow France in being removed from the safe list
Read more »
Will Turkey be added to the UK quarantine list?THERE are fears that Turkey could be added to the UK quarantine list as Covid cases in the country continue to rise. The country had its highest daily number of cases since June, with 1,256 positiv…
Read more »