Plus, and early morning surprise from The Woody Show on Alt 98.7 FM.
I first heard of Neil Ross when he played soft hits on the old KZLA in the late 1970s. Known then as “Natural Neil,” he was so smooth when he spoke … something that would come in handy not only at other radio stations, but in his later voiceover announcing work for both radio and television.tells his story of growing up loving radio, living radio, and moving on from radio.
The book reads as if Johnson were sitting next to you just talking to you and he is a great storyteller. Like Ross, his memory is stellar. But it’s not just about radio; it’s about life, lessons, people, observations, and reflections. This is one of the best radio-related books I have read. He doesn’t hold back: The good, bad, and ugly of his travels through his life are all here, and the bok is filled with hints and tips along with a great amount of humor. It’s not just radio; it includes everything he has ever done in business, including ownership of the Seattle Mariners baseball team, one of my personal favorite chapters.
I suppose that’s the way of the radio world now, especially with syndication deals making live segments for all markets difficult. Woody is definitely one of my favorite shows … though I still wonder why Ravey left. Regardless, it’s a bit tacky to repeat the hours so closely. I remember when Rick Dees got flack in the 1980s for allegedly pre-recording his first daily morning hour on KIIS-FM the day before airing, with him supposedly coming in live at 7:00 every morning.
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