Decades of branding are circling the drain seemingly because the conservative pundit seems to have some sort of candy-coated foot fetish.
“We get it—even a candy’s shoes can be polarizing,” the company wrote in its completely inane press release. “Which was the last thing M&M’s wanted since we’re all about bringing people together.”Let’s pause here to acknowledge that there’s risk in covering any sort of corporate brand announcement as news—especially one like this that’s so bonkers it was clearly crafted to garner as much attention as possible.
In case you’re reading this and somehow not terminally online, a not-so quick refresher: Tucker Carlson first took to his Fox News platform to talk M&M’s in January 2022. In a segment about the cartoon mascots’ slight redesign, he derided the company’s decision to change the green and brown candies’ footwear.
He followed that up with an even weirder bit where the Fox News host projected his own perspective onto the orange M&M’s mascot. “Maybe he doesn’t like all the ugly new shoes he sees around him,” he said. “Maybe he liked the sexy boots.”
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