After delivering two of the highest-grossing French films of last year, Alain Attal’s Paris-based production company Tresor Films (“Sink or Swim,” “Little White Lies 2”…
Co-produced and financed by Jerome Seydoux’s Pathé, “Asterix & Obelix” is budgeted at $72.4 million, an exceptionally high budget by French standards. Attal, who is also producing the film with the banner Les Enfants Terribles, said the price tag was on a par with previous instalments of “Asterix,” and reflected the scope of the film and commercial potential of the comicbook franchise.
Attal said he and Canet, as well as his other partners on the film, have made several trips to China, including an official trip with France President Emmanuel Macron, in order to present the project to Chinese authorities and be allowed to shoot in China, co-produce the film with a Chinese company, and release it widely there.
This year, besides “Asterix & Obelix: The Silk Road,” Tresor is producing another fantasy-filled film, “How I Became a Superhero,” a $13.6 million movie directed by Douglas Attal and headlined by a strong French cast, including Pio Marmai, Leila Bekhti, Benoit Poelvoorde, Vimala Pons and Swann Arlaud. The film will be released by Warner Bros. France in October, and is being sold by Kinology. It’s set in a parallel world where superheroes are living alongside ordinary mortals.
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