I am passionate about emerging technology, innovation, and talent development, and I channel these interests into my roles as a Professor of Business Information Systems Practice and an Honors Faculty Fellow at the Neeley School of Business, Texas Christian University. Holding a Ph.D.
Education is at a pivotal crossroads. As generative AI platforms like ChatGPT, Claude, Perplexity, and NotebookLM continue to advance, their potential impact on education is undeniable.forecast that by 2025 universities are projected to invest up to $20 million over the next five years in AI-driven curricula, a clear sign of the growing commitment to integrating AI into higher education. They also predict that AI could boost graduation rates by 43%.
In business strategy courses, for example, students might use AI to generate market entry strategies. AI can provide data-driven options, but real learning occurs when students refine these suggestions, asking questions that align with long-term goals or account for cultural and regulatory nuances. Such an iterative process underscores the critical role of human judgment: AI provides ideas, but students adapt and enrich them for complex contexts.
Cross-disciplinary projects also enhance teamwork and communication. For example, supply chain students can collaborate with finance students to refine AI-generated content related to operational decisions, blending operational insights with financial analysis. This approach provides a holistic view of business challenges, underscoring the importance of collaboration in optimizing business outcomes.With AI's growing influence, a strong foundation in ethical literacy is crucial.
Process-oriented assessments should value how students reach conclusions, emphasizing critical analysis, refinement, and adapting AI outputs. Reflective journals can document this journey, making the learning process as important as the result.
Generative AI AI Chatgpt International Association Of University Presidents Pedagogy AACSB
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