Transformers: War for Cybertron on Netflix: Why RoosterTeeth Didn't Produce Anime Series for Its Own Channels
this Thursday, July 30. It’s officially the first project from Rooster Teeth Studios for a third-party platform.
For more ambitious projects like “Transformers: War for Cybertron,” the company formed Rooster Teeth Studios, headed by Ryan P. Hall, to develop and produce originals for other distributors. “The SVOD space is largely focused around scaled players,” Levin said. “For us, the production infrastructure that exists here in Austin, in live action and animation, has shown we can make premium, high-end content. Then we look at what kind of distribution platforms can support that.
“I don’t want to speak ill of Machinima, but they weren’t an animation studio,” DeSanto said. Under the aegis of Rooster Teeth Studios, “I was dealing with an entire studio that could support the efforts of doing a sophisticated version of Transformers… which helped give it a foundation that we all wanted it to build off of.”
“As we’re putting together projects and finding partners on the development side, there are instances where we have to be creative about how we package things together,” Hall said. “It’s not just trying to make a buck and sell a show. It’s trying to tell a story in a way our fans want to see.” And Hall said Rooster Teeth Studios is creating podcasts as well, including “Beneath,” from writer/director Owen Egerton . The scripted horror podcast explores “dark secrets inside the ocean’s most famous tomb, the Titanic.”from popular YouTube game creator Mark “Markiplier” Fischbach. But RT provided only production services and wasn’t involved with the creative side, so the company didn’t brand the project as a Rooster Teeth Studios production.
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