Trader Joe's shoppers go wild for limited item: 'The next craze'

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Trader Joe's shoppers go wild for limited item: 'The next craze'
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Do not be surprised if you see people walking around with magenta and teal mini cooler bags from Trader Joe's this summer, as they are the latest retail item craze.

It is the summer of Trader Joe's mini insulated tote bags, as the items are flying off the shelves just as quickly as they are stocked, social media users say. Customers are getting a head start on the opportunity to keep a few items cold or hot with the small-in-size totes, which first hit stores June 4 for a limited time, Trader Joe's confirmed to Fox News Digital. The mini cooler bags can be found in magenta and teal, have a 1.5 gallon capacity and retail for $3.

Trader Joe's says they expect to have more of the mini insulated tote bags in stores later this summer, and the company is "always looking for new products we think our customers will enjoy." FOX Business' Gabriel Hays and Sydney Borchers contributed to this report.

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