The 'How to Get Away With Murder' star and husband Julius Tennon talked launching their own Black-owned studio while at TIFF.
Viola Davis says taking control of your destiny as diverse talent in Hollywood isn't enough. You need to walk the walk to keep pace with stiff competition.
And that struggle for diverse talent includes a huge learning curve as you move from creating projects to getting them ready for production and the market."We're making up for lost time, for lost decades. At JuVee, we're running a huge race just to get at the starting line at where people have been for many years," Davis added.
Tennon added nothing has been handed to JuVee Productions as it continues the fight, today with a first-look production deal with Amazon for both film and TV."What we do is hard, because the way we want to tell stories and the narratives we want to tell, we want to see people of color across the board normalized," he argued about finding ideas and talent and stories that are relevant to diverse audiences and a global market.
"I'm so happy that I had a slow burn, because it's helped me as a producer... That's why we have so many beautiful voices in our company, because we know the road," she added. Davis recounted how JuVee Productions started out as a vehicle for her own career as she faced hurdles to getting the roles she wanted to play, not least as she got older.
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