A.I. is so hot with the studios right now...but we should be more cautious before embracing it and look at the potential dangers of the tech.
The Big Picture At the very start of October 2023, Tom Hanks took to social media to clarify something to his many followers. A video stemming from a dental company was floating around that utilized the likeness of Hanks without his permission. Where did this vision of Hanks emerge from? A.I. of course! Hanks wanted to reassure people that this was not him and he didn’t consent to having his likeness used to promote some dental operation.
Under the guise of providing “fan-service” or “homages” to the past, major corporations like Sony, Disney, WarnerDiscovery, and others can now recreate iconic faces of the past who can’t protest to how they’re depicted on-screen. Marlon Brando, Humphery Bogart, Sidney Poiter, they’re no longer people, just CG puppets studios can move around to do anything they want.
RELATED: 'The Creator's VFX Artists Say A.I. is Here to Stay and They're Already Using It in Their Work
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