TikTok Shop US sellers see early hiccups, big discounts, and new sales

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TikTok Shop US sellers see early hiccups, big discounts, and new sales
United States Latest News,United States Headlines
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Sellers testing TikTok's shopping program say it's offering big discounts and driving sales as the company tries to jump start its US e-commerce business

Still, TikTok's vision of becoming an end-to-end e-commerce solution is still a ways off in the US.

Because the program is still in its testing phase, sellers told Insider they've encountered a few hiccups. Davison said she heard from several TikTok users who said they weren't able to see the promotional links she posted in videos, for example., which is also a TikTok Shop seller, told Insider that he ran into trouble early on when trying to process labels from TikTok Shop orders, a glitch that has since been resolved.

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