Tia Lee (Lee Yu Fen) releases music video for her latest single GoodbyePrincess. ad See how her record-breaking CPOP campaign celebrates female empowerment.
” is an official farewell note written by Tia Lee to her old self, as she says goodbye to the past and reinvents herself to explore a new world. Themed around female empowerment, the song aims to encourage all women to build a more promising future for themselves.
The music video for the song was produced by Actual Objects, an experimental multi-disciplinary studio based in Los Angeles that has worked on projects for international brands and artists such as Nike and Travis Scott. The video depicts Tia’s metamorphosis from a sheltered highly scrutinized icon into a brave persona, ready to take on the world.in the video lives a life of luxury in a futuristic castle that is well-sheltered and protected, but this is not what the real me wants.
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