Threads rolls out curated profile collections similar to Bluesky's starter packs

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Threads rolls out curated profile collections similar to Bluesky's starter packs
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Johanna 'Jojo the Techie' is a skilled mobile technology expert with over 15 years of hands-on experience, specializing in the Google ecosystem and Pixel devices. Known for her user-friendly approach, she leverages her vast tech support background to provide accessible and insightful coverage on latest technology trends.

Threads is making it easier for users to discover and follow interesting accounts with a new feature that suggests collections of profiles based on popular topics. This addition, reminiscent of Bluesky's Starter Packs, will be visible when new users sign up for Threads and while browsing the"For You" feed.

The two platforms have been in a sort of unspoken competition, both aiming to attract users who have become disenchanted with Twitter . Bluesky announced reaching 20 million users in November, while Threads reported an impressive 35 million sign-ups within the same month. This rapid growth underscores the ongoing shift in the social media landscape.

Personally, I think this feature could be beneficial in helping users navigate the vast sea of information and accounts on Threads. When I signed up for Bluesky, finding starter parks — As Bluesky calls them — was extremely helpful to get me started on the platform. It will be interesting if Threads' implementation will be just as popular, as well as seeing how it evolves and whether it truly helps users find more engaging content.

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