A question from “big time” Phillies fan R.J. Boyle has started a new slogan for Brandon Marsh and the Phillies: 'Stay Loose and Sexy, baby.'
Brandon Marsh said he has his own band shirt — which he has yet to reveal — and the Phillies have reveled this week in the attention the fictional name has stirredR.J. Boyle's social media question to Brandon Marsh had been relayed to the Phillies outfielder during the ESPN broadcast. Boyle asked Marsh what he would name his rock band and what Phillies would be in the band? Marsh said the name of the band would be Stay Loose and Sexy.
This is how organic slogans and social media recognition erupt — as well as the kitschy merchandise such as bobbleheads and T-shirts that have sprouted all over Philadelphia in less than a week all thanks to a rather innocuous question. The ESPN broadcast had an audience of 1.68 million fans and quite a few of them called or contacted Boyle. His social media following grew by a few hundred. Who knows? Maybe he’ll even get his hopeful shoutout from Marsh and the Phillies.
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