The Minnesota Vikings are the latest traditional sports team to get in on esports. A member of the Wilf family breaks down why the Vikings owners finally made the plunge.
E-Sports player competes a video game 'Call of Duty' developed by Infinity Ward and published by Activision during an electronic video game tournament at the eSports World Convention on February 17, 2017 in Paris, France.It's just the first step in getting in on the "next evolution of entertainment."
"Having watched closely as the ecosystem evolved and matured with the first few years of franchised leagues, we are confident in the long-term potential of what Activision Blizzard is building and in the esports industry as a whole," Wilf told CNBC. These same traditional sports entities have also been wheeling and dealing in the space. In 2017, the Houston Rockets paid $13 million for a slot in Riot Games' League of Legends North American league. This past April, the Rockets sold their League of Legends team, known as Clutch Gaming, to Harris Blitzer Sports & Entertainment, the parent company of the Philadelphia 76ers, the New Jersey Devils and esports team Dignitas, for a reported $20 million.
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