‘The Super Mario Bros. Movie’ Sets Box Office Record in Japan
, “The Super Mario Bros. Movie” has hit the JPY10 billion milestone in just 31 days – the quickest ever by a non-Japanese animation in the Japanese market.
In the latest three-day period from May 28 to 28, the film earned JPY632 million , bringing its cumulativeBased on an iconic Japanese game series, “The Super Mario Bros. Movie” currently ranks third all-time at the worldwide box office for animated films, behind “Frozen” and Frozen II.” Toho-Towa has not issued a final earnings forecast for the film. And the title still has a way to go to catch Japan’s all-time box office leader, the locally-produced “Demon Slayer: Kimetsu no Yaiba – The Movie: Mugen Train.” That earned JPY40.4 billion in 2020.
Virtually absent from Japanese screens at the height of the pandemic and slow to return as the disease waned, Hollywood films grabbed a nearly 30% market share last year and are on the upswing this year, as the success of “Mario” underlines. Among most-anticipated releases this summer is “Set for release on June 9 in Japan by Disney, the film is also predicted to reach the JPY10 billion mark, according to veteran entertainment analyst Saito Hiroaki, writing on the Yahoo! Japan website.
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