The Super Mario Bros. Movie Led to Big Sales Increase for Nintendo Switch Games

After seeing the Mario movie, it seems a lot of people bought the games!

The Super Mario Bros. Movie released in theaters last April and proved to be a massive success. Earning more than $1 billion at the global box office, the animated adaptation proved that there is a clear interest in Nintendo's franchises outside the video games themselves. In the company's latest financial results, Nintendo went into depth about how the movie is helping new audiences discover its characters, and the positive impact this has already had on the video games.

Nintendo's Future in MoviesNintendo and Universal estimate that 169.84 million people saw The Super Mario Bros. Movie in theaters. An important note is that the movie was released in several areas of the world where Nintendo Switch is not currently sold. Nintendo sees this as a strong growth opportunity, helping the company's characters reach audiences that would not otherwise be possible.

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