This article explores the concept of 'slow-cooking' technologies, using the example of self-driving cars to illustrate how multiple innovations evolving at different paces can converge to create breakthrough products. It emphasizes the importance for companies to systematically track these technologies and recognize the often limited window of opportunity when all necessary components reach maturity.
Many breakthrough products include multiple technologies that evolved very slowly — sometimes over decades. To avoid being surprised or overtaken by competitors, companies must systematically track the evolution of these “slow-cooking” technologies as they improve in performance and decrease in price. The window of opportunity that arrives when all the right technologies reach the point of maturity may be smaller than you think.
HBR Learning’s online leadership training helps you hone your skills with courses like Innovation and Creativity. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.is an associate professor of entrepreneurship and innovation at Northeastern’s D’Amore-McKim School of Business and the Mechanical and Industrial Engineering Department, College of Engineering.is The Schulze Professor of Entrepreneurship at The University of St.
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Tracking 'Slow-Cooking' Technologies for Breakthrough InnovationMany innovative products rely on multiple technologies that evolve gradually over time. Companies need to proactively monitor these 'slow-cooking' technologies to seize opportunities when they reach maturity. The article uses self-driving cars as an example, highlighting that this seemingly modern technology has been in development for over a century. It emphasizes the importance of understanding how innovations dependent on diverse technologies converge at different speeds and costs.
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