.instagram, Twitter, Facebook and tiktok_uk are being used more than ever as a means to build a personal brand – and generate income. Here's how to make them work for you, according to the experts.
With the world changing by the day, many of us have had to alter our approach to work, whether by adapting to working outside of an office environment, or finding altogether new ways of making money. And now that we’re averaging more than two hours a day on social media, according to the
Last year, brands spent $8.5 billion on influencers, according to MediaKix. That figure is expected to grow to as much as $15 billion by 2022, Business Insider Intelligence estimates. The lucrative partnership opportunities offered by social media mean existing influencers are doubling down on content creation, and aspiring creators are learning how to establish their own personal brands in order to get a slice of the pie.
I think I want my brand to take charge in its own way. The #MelMadeMeDoIt hashtag, which my followers use whenever they purchase something I’ve recommended, wasn’t something I knew they would create – it’s become a sort of movement. I feel like the options are endless.Creating a strong rapport with your followers is really key to creating good content. When I look and feel my best, my content looks better – I definitely have to be in the mood and be happy.
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