The Marvels was reportedly the biggest flop of 2023, though the DC movie The Flash was not far behind in second place.
were far lower than the billion-dollar success of the first Captain Marvel movie. As a large studio, Disney released several box office bombs in 2023, including Wish and Haunted Mansion, among others. But as per’s yearly box office tournament, The Marvels topped Disney’s list of flops for that year. It even beat all other big-budget bombs of the year, including The Flash.The Marvels reportedly had a net loss of $237 million. It brought in $84.
Adding to its theatrical revenue, The Marvels made $40 million from home entertainment rentals and purchases, and $90 million from streaming, bringing its total revenue towas $270 million, while Disney spent $110 million on the film’s marketing. Another $21 million was added to the cost with residuals and other distribution expenses, while its interest and overhead mounted up to $54 million.
Produced on a $200 million budget, an additional $120 million was spent on its marketing. The residuals and other distribution expenses were calculated to be $25 million. However, interest and overhead costs ballooned the film’s total expenses toThe Flash was able to pull in $271.3 million from theaters worldwide. Out of that, its theatrical revenue amounted to $115 million. It was able to add $50 million from rentals and $85 million from TV and streaming.
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