Here's how to know what's actually going on inside the bottle.
That’s because these labels indicate how much perfume oil is actually inside the bottle, and that level can have a lot to do with a fragrance’s longevity, projection and sillage. Depending on the results you want to get, it’s an incredibly important consideration when you add a new fragrance to your collection.
senior editor Justin Fenner breaks down the levels of fragrance, from light, breezy eau de toilette to intense, long-lasting extrait de parfum. You’ll get a full tutorial on the levels—and when they actually matter—in the video, but here’s a handy breakdown to take with you the next time you find yourself at the fragrance counter:
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