Adrian, a mobile technology enthusiast since the Nokia 3310 era, has been a dynamic presence in the tech journalism field, contributing to Android Authority, Digital Trends, and Pocketnow before joining PhoneArena in 2018. His expertise spans across various platforms, with a particular fondness for the diversity of the Android ecosystem.
While Apple and Samsung are still the world's top two tablet vendors, the companies ranked between third and fifth place are actually responsible for much of the market's Q2 2025 growth.continue to fluctuate from quarter to quarter due to many different reasons ranging from complex macroeconomic issues to tariff volatility and the industry's general lack of innovation over the last few years, theOf course, worldwide tablet sales aren't exactly doubling from year to year, but a 9 percent increase in the market's Q2 numbers compared to the same period of 2024 is certainly nothing to sneeze at either.
Surprisingly enough, this latest healthy progress is not primarily owed to the largest vendor out there... or even the industry's second-biggest player. Instead, it's the companies ranked third, fourth, and fifth between April and June 2025 that shined brightest in terms of year-on-year growth.managed to jump from 2.5 million unit shipments in Q2 2024 to a little over 3.2 million now, extending its previously very fragile lead over Lenovo and consolidating its place on the podium with an 8.3 percent slice of the global pie . Lenovo's 24.7 percent rise from under 2.5 million unit shipments to more than 3 million is also not too shabby, keeping the China-based brand in fourth place for yet another quarter, butis closing in on both Lenovo and Huawei fast after improving its Q2 tally by no less than 42.3 percent between 2024 and 2025.It pretty much goes without saying that the flourishing numbers of all three of these vendors are derived mainly from China, which means that one of the key reasons why Apple and Samsung are unable to keep up with those scores right now might be their weak presence in Huawei, Lenovo, and Xiaomi's huge domestic market.is still the global tablet market's top dog, with more than 14 million unit shipments and 36.1 percent share in Q2 2025. One of those numbers is actually higher than how the company ended Q2 2024, which is not what we can say aboutThe industry's silver medalist remains miles ahead of Huawei, but both its quarterly shipments and market share are down from last year's April to June timeframe, which can't be viewed as a positive thing for the world's number one smartphone vendor. Adrian, a mobile technology enthusiast since the Nokia 3310 era, has been a dynamic presence in the tech journalism field, contributing to Android Authority, Digital Trends, and Pocketnow before joining PhoneArena in 2018. His expertise spans across various platforms, with a particular fondness for the diversity of the Android ecosystem. Despite the challenges of balancing full-time parenthood with his work, Adrian's passion for tech trends, running, and movies keeps him energized. His commitment to mid-range smartphones has led to an eclectic collection of devices, saved from personal bankruptcy by his preference for 'adequate' over 'overpriced'.Phonearena comments rules A discussion is a place, where people can voice their opinion, no matter if it is positive, neutral or negative. However, when posting, one must stay true to the topic, and not just share some random thoughts, which are not directly related to the matter.Multiple accounts - one person can have only one accountTo help keep our community safe and free from spam, we apply temporary limits to newly created accounts: New accounts created within the last 24 hours may experience restrictions on how frequently they can post or comment.Moderation is done by humans. We try to be as objective as possible and moderate with zero bias. If you think a post should be moderated - please, report it.T-Mobile has silently enabled a new feature for Samsung and Motorola usersCalling all customizers: Show off your home screen setup!The 512GB iPad Mini is a compact temptation at $100 off
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