Gartner predicts that by 2025, digital channels will account for 80% of B2B sales. Discover sales transformation strategies for the future of sales.
And the Article Text component from Left to Right Column80% of B2B sales interactions between suppliers and buyers to occur in digital channels.
B2B buying behaviors have been shifting toward a buyer-centric digital model, a change that has been accelerated over the past couple of years.
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