DC and Warner Bros.’ long-in-the-works superhero movie “The Flash” opened to $55 million in its first three days in North American theaters, according to...
DC and Warner Bros.’ WBD long-in-the-works superhero movie “The Flash” opened to $55 million in its first three days in North American theaters, according to studio estimates on Sunday.
It was a crowded weekend at the multiplex overall. In addition to “The Flash” there was the new Pixar family film “Elemental” and the horror-comedy “The Blackening.” The only big win was Wes Anderson’s starry “Asteroid City” which earned $720,000 from just six theaters and the distinction of having the highest per-theater average since the start of the pandemic.
“I think Warners did a fantastic job of dealing with the situation they had,” said Paul Dergarabedian, the senior media analyst for Comscore. “It’s a very interesting case study of what can happen when the title character of a huge movie has these very public controversies. But it’s hard to reverse engineer it to know what effect it may have had.”
But there is a bit of a gap in the schedule before the next major blockbuster comes in “Indiana Jones and the Dial of Destiny,” which opens on June 30. Next week’s biggest offering is the R-rated Jennifer Lawrence comedy “ No Hard Feelings ” and the nationwide expansion of “Asteroid City.” It’s possible, Dergarabedian said, that Spider-Man’s formidable holding power — bolstered by reviews and word of mouth — ate into “Elemental’s” launch. Both are also rated PG.
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