The Evolving Role of the General Manager in 2024

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The Evolving Role of the General Manager in 2024
FOOTBALLGENERAL MANAGERANALYTICS
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The article discusses the changing landscape of the General Manager (GM) position in professional football. It highlights the increasing complexity of the role due to the expansion of football operations departments, with analytics, sports science, and wellness now playing integral parts. The article also explores two emerging trends: the division of the GM role into separate positions for personnel and football operations, and a preference for experienced GMs by some teams, potentially offering second chances to those who have previously held the position.

, and I wanted to open this year’s discussion with an emphasis on a simple fact—the job isn’t what it once was.can’t just be a glorified scout anymore. The bulging staffs of the 32 teams is evident in the additions to existing practice facilities and construction of new ones. Those shovels in the ground signify the added complexity to the football operations of most of these franchises.

The second would be what I’ve heard on the Jets GM search, and even some of the coaching searches, which is that experience will be at a premium for some franchises. This one’s interesting because, in my mind, it could get guys second chances as general managers. And there other non-traditional candidates, like NFL Chief Football Administrative Officer Dawn Aponte and ESPN analyst Louis Riddick. I’d expect those two to make themselves available to teams .

But this list has always about trying to identify the people who’ve come up to, are getting close to, or are at the point where they’re ready for the big job. Cunningham, the No. 2 in Chicago's structure, has been close to landing a top GM job in the past. / Brian Cassella/Chicago Tribune/Tribune News Service via Getty ImageRyan Poles’s No. 2 has been knocking on the door, interviewing for four GM jobs, making it to the final round of three searches and being offered one gig over the last couple years. Cunningham’s experience coming up in two of the NFL’s best organizations—the Ravens and Eagles—and now as a No. 2 in Chicago brings appeal.

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