Arts & Science’s new Tokyo flagship store is in an exercise in elegant simplicity
Designed by Atelier Tsuyoshi Tane Architects , Arts & Sciene’s new Aoyama flagship in Tokyo, offers a play between curves and lines
The façade, set on a quiet central Tokyo street, is as low-key as it is simple: a windowless block of smooth, grey concrete, with a cut-out segment leading to a side entrance. Forget eye-catching shop windows. Conventional retail concepts are eclipsed in favour of a more discreet approach at Arts & Science, the Japanese select store and brand known for its pitch-perfect good taste, which recently opened a new flagship in the Aoyama district.
Designed by Atelier Tsuyoshi Tane Architects , the closed concrete exterior hides a serene and intimate two-level haven of natural light, with perfectly balanced curves and lines in textured shades of greys and browns. ‘The facade is a way to express the image of a brand,’ explains Paris-based Tsuyoshi Tane. ‘The expression of absence is a way to display the shop façade, in order to be more intriguing for the visitor and contrast with the open and transparent.
It was in 2003 that creative director and longtime Tokyo resident Sonya Park opened the first Arts & Science store in a quiet lane in Daikanyama. Her motivation was simple: born from her frustration at not finding the things she wanted in Tokyo, she set out to source and create the clothing and lifestyle products she loved, using high-quality materials and craftsmanship.
‘Natural light is the essence of the space,’ says Tsuyoshi. ‘In order to bring the natural light, we created a sky light on the ground floor and also opened a large void in order to bring the light from the upper floor.’ Upstairs, the atmosphere shifts into softness: straight lines and corners are replaced by gently curved walls while the space is cocooned in a warmer palette of earthy brown shikkui plasterwork, woods and brass.
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The elegant simplicity of Arts & Science’s Aoyama flagshipThe fa\u00e7ade, set on a quiet central Tokyo street, is as low-key as it is simple: a windowless block of smooth, grey concrete, with a cut-out segment leading to a side entrance. Forget eye-catching shop windows. Conventional retail concepts are eclipsed in favour of a more discreet approach at Arts...
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The elegant simplicity of Arts & Science’s Aoyama flagshipThe fa\u00e7ade, set on a quiet central Tokyo street, is as low-key as it is simple: a windowless block of smooth, grey concrete, with a cut-out segment leading to a side entrance. Forget eye-catching shop windows. Conventional retail concepts are eclipsed in favour of a more discreet approach at Arts...
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