The combination Pizza Hut and Taco Bell of the streaming wars
, isn’t particularly concerned with who gets offended in his quest to make Warner Bros. Discovery a profitable company. On the earnings call, he noted that when the showpremiered on HBO Max, it quickly moved into the top five most watched shows on the service, confirming WBD’s “thesis” that a combined app will be more successful and drive more subscriptions and less churn. The show also aired on the Magnolia Network and streamed on Discovery Plus.
It’s Zaslav’s hope that this merged app will drive not just increased subscriptions but also significantly higher advertising revenue. As for the content coming to the new service, the plan is to spend even more money on new content. “We’re leaning in,” he said on the call. Though he noted early in the call that “It’s no longer about how much, it’s about how good.”. The removals happened so suddenly they often surprised even the show creators themselves.
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