The CEO of Popeyes' parent company breaks down the massive success of its chicken sandwich

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The CEO of Popeyes' parent company breaks down the massive success of its chicken sandwich
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It's been a busy week for Jose Cil, the CEO of Popeyes' parent company Restaurant Brands International.

Popeyes' chicken sandwich has exploded onto the fast-food scene, sparking"chicken wars" online and selling out at locations across the US. Jose Cil, the CEO of Restaurant Brands International, parent company of Burger King, Popeyes, and Tim Hortons, told Business Insider that Popeyes spent more than 12 months creating the chicken sandwich. Cil says people want fried chicken more than ever.

Popeyes' chicken sandwich has exploded onto the fast-food scene, sparking"chicken wars" online and selling out at locations across the US. Jose Cil, the CEO of Restaurant Brands International, parent company of Burger King, Popeyes, and Tim Hortons, told Business Insider that Popeyes spent more than 12 months creating the chicken sandwich. Cil says people want fried chicken more than ever.

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