Nathan is a deputy editor at Engadget, keeping track of the site's daily news operations and covering Google, Apple, gaming, smart speakers, and Chrome OS. He is also Engadget’s chief The Last of Us correspondent.
In the last few months, news organizations have leapt into bed with OpenAI, hatching Faustian bargains where the cash-strapped media industry exchanges a monetary pittance for OpenAI's right to scrape and integrate their content into things like ChatGPT. Those that have signed in blood includewith links back to the original content.
There will also be an experimental"microsite" called Atlantic Labs that'll showcase"new products and features to better serve its journalism and readers." There's no indication yet that that content will involve anything created directly by AI, as sites like Vox Media will also use OpenAI data both internally and in public-facing content. Specifically, it'll"enhance" Vox's The Strategist Gift Scout tool that helps visitors find stuff to buy .. Internally, Vox will use OpenAI to as part of its advertising platform to tweak ad creative to make visitors more likely to click; it'll also help them target ads at people likely to buy stuff from them. Details on how both of these programs will work is minimal right now, though.
published its own screed decrying media organizations which had taken petty cash from AI interlopers in exchange for something of significantly greater value. The odds unfortunately suggest this story will age just as poorly in the near future.
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