State law prohibits schools from making direct name, image and likeness deals with athletes. Texas Tech says it puts them at a disadvantage as the university recruits athletes for fall 2025.
, The Texas Tribune’s daily newsletter that keeps readers up to speed on the most essential Texas news.to let them and other Texas universities temporarily ignore a law that keeps them from directly paying college athletes they’re trying to recruit.
States without that restriction will be able to make deals with athletes who decide in November and December which college to play for, the Texas Tech regents argued. Abbott did not immediately respond to a request for comment. The Tech system declined to comment further.Texas’ NIL law, passed in 2021, bars universities to pay student athletes directly but allows the athletes to get paid by outside entities, like local car dealerships or national advertising companies, or through “NIL collectives,” which are groups of donors who pool their money to pay student athletes for special appearances or autograph signing events.
Texas Tech leaders said in the letter that they expect state legislators will change the law in the upcoming legislative session. But until that happens, they say, they need the governor to step in.
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