Robotaxis, next-gen vehicles, and even some SpaceX.
“The Secret Tesla Motors Master Plan .” At the time, Tesla only had one model for sale: the Tesla Roadster. But the company’s “long term plan” was to introduce a range of electric vehicles, including “affordably priced family cars.” The first plan was a detailed look at how Tesla would move from a niche maker of electric sports cars to a mainstream automaker.
In essence, the plan was a simplistic look at the strategy that Tesla executed over the next decade: build a sports car ; use that money to build a more affordable car ; use that money to build an even more affordable car ; and provide electric power generation options ., which focused on selling integrated energy generation and storage and an expansion into other forms of ground transportation, like trucks and buses as well as autonomous driving technology.
Part Deux is also where we got our first hints of the Cybertruck — a “new kind of pickup truck” — as well as “heavy-duty trucks and high passenger-density urban transport.” But while Tesla has delivered on its promise of an electric semi truck, it has yet to make any headway on an urban transport vehicle.
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