Tesla just fell 50 spots — from number 12 to 62 — in Axios' Harris Poll, an annual survey that ranks America's top 100 most reputable brands.
In all fairness, the Harris Poll judges companies by a number of factors, and in some of these categories — trajectory and vision in particular — Tesla still ranked quite highly. In the categories of character, trust, and citizenship, however, Tesla's ranking was considered just "fair" — on par with JC Pennies, but a step below Arby's and Chevron.
The survey results highlight how Musk's controversial actions have tarnished Tesla's reputation in a matter of just a year.
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