Which? compared the cost of 42 popular grocery items
Shoppers who buy their food at convenience stores could be paying up to a fifth more than at larger branches of the same supermarket, according to a study.
The total cost of the basket of groceries at Morrisons Daily averaged £16 more, which could set consumers back a total of £832 more over the course of the year if they bought the same products once a week, Which? warned. Despite Tesco Express stores offering Clubcard prices, a pack of six Mr Kipling Bakewell Slices was £2.32 on average at Tesco Express but £1.50 at Tesco supermarkets – a 54% difference.
All three supermarket convenience stores charged 8% more for two pints of own-label semi-skimmed milk – with or without a loyalty card. Clubcard holders paid 14% less on average for a five-pack of Nature Valley cereal bars at Tesco Express and 6% less for a 460g bottle of Heinz Tomato ketchup. “Convenience stores may often be easier to travel to and handy for shoppers who need to stock up on a few essentials, but people who have to use them regularly will be spending significantly more over the course of a year than those with access to larger supermarkets.
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