.telecoming collaborates with MTNGroup to monetise digital services in 21 African countries. Telecoming MTN SportTech
, an international company specialising in sport and entertainment monetisation technologies, has reached a strategic agreement with MTN Group, to monetise its sports offering across 21 African countries.
Telecoming specialises in developing and distributing mobile content, such as games and competitions, for sports and entertainment. With presence in 27 countries, Telecoming says it has been deploying monetisation technologies in partnership with telcos since 2008. Cyrille Thivat, CEO of Telecoming, explains: "This is a very important moment for us because our monetisation capacity in Africa will take a giant leap forward in the coming months. It is an exciting adventure between Telecoming and MTN Group to build global soccer fan communities with engaging content and experiences."
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