In her 'Eras' book, the singer shares why she started her 2024 tour set off with the 'Lover' album.
Taylor Swift gave fans a behind-the-scenes look into her massively successful Eras Tour with a recent book that featured backstage photos and an in-depth explanation of how the tour came together. Swift’s The Eras Tour Book was released exclusively in Target on November 29 — Black Friday — and is a 256-page coffee table book that showcases her lengthy, multi-continental tour in detail.
“Because it had been! I’d never gotten to tour the Lover album and so this was a brand new era we were creating.” Swift released her seventh studio album Lover in August 2019 and was set to go on tour with Lover Fest in July 2020. She postponed the live performances to the next year due to the COVID-19 pandemic, but eventually canceled altogether in February 2021. “I’m so sorry, but I cannot reschedule the shows that we’ve postponed,” Swift said in a statement at the time.
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