Kylie Jenner and Taylor Swift have ignited outcry about celebrity climate offenders that shows no sign of abating.
Short flights that consume an outsized amount of jet fuel have drawn particular outrage from observers and activists, though the quick hops are more likely to be for logistical reasons than because a celebrity taking a jet to dinner a few towns over.
At the very least, “hopefully they’ll think about what they’re doing,” says Jack Sweeney, the 19-year old university student who first got into tracking flights on his @ElonJet account, due to his interest in Elon Musk and Tesla. However, activists say the jet-setters and heavy water users could at least make an effort to model responsible usage and use their influence to set an example.
“People need to step up,” says Parfrey. “Invite people to be a leader and a change-maker. Giving people a way to be part of the solution and not part of the problem is absolutely crucial.”
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