Target's LGBTQ+ pride range sparks boycott calls after Bud Light backlash

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Target's LGBTQ+ pride range sparks boycott calls after Bud Light backlash
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The retailer has become the latest target of outrage over its new LGBTQ+ range, with calls on social media for it to receive 'the Bud Light treatment.'

Several brands have been the target of condemnation from conservatives over marketing advocating for the LGBTQ+ community. While experts have said such campaigns provide an opportunity for brands to appeal to consumers in new markets, critics have accused companies ofThe controversies sit at the heart of the culture wars, and speak to a broader debate around the acceptance of LGBTQ+ individuals in public life.

A customer walks into a Target store in San Rafael, California, on February 28, 2023. The retailer is facing calls for a boycott over its latest Pride Month collection.A video of the new Target range, posted on Wednesday, which has since received more than 1.

Referring to the children's clothes on display, Gays Against Groomers, which describes itself as an"organization of gays against the sexualization, indoctrination and medicalization of children," :"They are indoctrinating and grooming them with LGBTQ ideology. It is highly inappropriate and disturbing."

"The only thing these people understand is money," it added."Target deserves the Bud Light treatment.". We urge you to take your business elsewhere. They are indoctrinating and grooming them with LGBTQ ideology. It is highly inappropriate and disturbing.

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