Target is adding 2,000 new wellness products to its assortment, spanning categories like functional beverages, beauty, self-care, and activewear. The retailer emphasizes a broad approach to wellness, catering to diverse consumer needs.
Target is expanding its wellness assortment with 2,000 new products , most of which will be available this month, with more to follow throughout the first half of the year. Target 's wellness assortment will be highlighted via store displays, end caps and its online wellness destination, which provides customers with personalized recommendations.
This announcement follows the trend of self care is just getting bigger and bigger each year,” said executive vice president and chief commercial officer Rick Gomez. “It used to be, before the pandemic, that taking care of yourself was a luxury. Now it’s become a necessity, with over 90 percent of consumers taking care of or managing their physical and mental well-being.” Target is focusing on wellness technology, with over 140 items in this category now, including items like red light therapy devices from Slf , according to Gomez. Gomez emphasized each consumer’s approach to self care is different, therefore Target’s definition of wellness and assortment of products is broad. This year’s expansion spans several categories, including functional and nonalcoholic beverages; beauty; self care; men’s wellness; nutrition; gut health; wellness tech, and activewear and loungewear. “The consumer is looking for cross-category solutions,” Gomez said. “It’s not just vitamins anymore. It’s much bigger and broader.” That being said, some categories and trends are especially hot right now. For starters, Target’s exclusive brands with influential figures are doing especially well, according to Gomez. In particular, he pointed to the Blogilates activewear collection; Tisdale’s hair and body care brand Being Frenshe;In addition, nonalcoholic and functional beverages have proven to be a major trend at Target and beyond. Earlier this year, as the sober curious movement continues to take hold — additionally, it’s a trend only expected to grow after the U.S. Surgeon General recently pushed for cancer warnings on alcohol
WELLNESS TARGET RETAIL NEW PRODUCTS TREND
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Bonton Farms Expands in South Dallas with New Housing, Wellness, and Resource CenterNonprofit Bonton Farms plans to address the needs of the South Dallas community with a multi-income apartment complex, a resource center, and a wellness center.
Read more »
Target Christmas Hours 2024: Is Target Open on Christmas Day?Find out Target's Christmas Eve hours and whether the stores will be open on Christmas Day in 2024.
Read more »
USC Trojans Recruiting Target Davon Benjamin's Target Date For CommitmentThe USC Trojans are one of the top choices for class of 2026 safety, Davon Benjamin. The four-star recruit spoke with On3 about what he sees in USC and when he plans to make his commitment decision.
Read more »
Telemundo Studios Names Jacqueline Castro Vice President of Production Castro’s hire comes as Telemundo Studios expands its content offerings.
Read more »
M&S Boosts Digital Drive With First InsightMarks & Spencer expands First Insight partnership for enhanced digital transformation in clothing and home sectors.
Read more »
Aptos Foundation Expands Global Footprint with New Abu Dhabi OfficeAptos Foundation Expands Global Footprint with New Abu Dhabi Office
Read more »