Former AL.com sports editor co-authored book released this week
John Talty and Armen Keteyian’s “The Price: What It Takes to Win in College Football’s Era of Chaos” hit bookshelves earlier this week, and it’s hard to imagine a more-timely look at the sport as the 2024 season kicks off.
“The genesis of the book originally was the Nick Saban-Jimbo Fisher war of words and trying to kind of understand what is happening within college football that would prompt these two big-name coaches to want to go at each other publicly in that fashion,” Talty told“I was working on this book initially with somebody else actually, and just wasn’t able to get it to a point where it worked and trying to kind of figure out what the idea would end up being.
“Saban’s retirement becomes part of the story, but just the fact that it’s the 12-team playoff starting this year and the conference realignment and all that, it all is kind of timely in that way as well,” Talty said. “We had to be willing to pivot and adapt pretty much at all times. “I can’t even count the amount of phone calls that Armen and I had ‘can you believe this just happened? What are we going to do with the book?’ At all these little moments along the way, we had to evolve and adjust.
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