Many retailers are getting backlash on social media for what critics say undermines the day.
NEW YORK — Retailers and marketers have been quick to commemorate Juneteenth with an avalanche of merchandise from ice cream to T-shirts to party cups.
People are also reading… "We are an imperfect institution, but we are committed to improvement and will work tirelessly to regain your trust," the museum wrote on its Facebook page. Many experts believe that if retailers and other marketers plan to recognize the day, they should either sell merchandise from Black-owned businesses or invest in campaigns that would help Black communities. Amazon. for instance, does have a Black-owned business storefront that's live all year-round for customers who want to support and shop Black-owned businesses selling on the site.
Manning, who is also founder and chairman of Ridgegate Capital, a private investment fund, further wondered:"Who is this going to benefit?" Companies have a long history of commercializing holidays and other moments in order to cash in. Take Cinco de Mayo, which has become in the U.S a celebration of all things Mexican, with companies selling everything from beans to beer to sombrero hats. The holiday has spread from the American Southwest, even though most have no idea about its original ties to the U.S. Civil War, abolition and promotion of civil rights for Blacks. In fact, it's often mistaken for Mexican Independence day.
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