More than 2.5 million middle and high school students vape despite federal efforts to crack down on a new generation of flavored products that appeal to underage users, a survey shows.
Among teens who vape, 14.5% reported using Puff Bar and 12.5% cited Vuse as usual brands. However, more than 1 in 5 school-age vapers said they used a brand other than 13 listed on the survey. The wider range of flavored e-cigarettes is evidence that cracking down on some flavored products won't end underage vaping, experts said.
Deirdre Lawrence Kittner, director of the Center for Disease Control and Prevention's office on smoking and health, said the study shows teens continue to be"enticed and hooked by an expanding variety" of flavored e-cigarette brands. A law passed by Congress gave makers of synthetic nicotine products until May 14 to apply to market these products. Companies that failed to get authorization by July 13 are selling the products illegally, according to the FDA. and retailers about unlawful sales and marketing of these products.
"Until we deal with the root cause – wholesalers, manufacturers and distributors – we're going to continue in this cycle," of youth vaping, Sward said.
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