Subaru's performance vehicles saw big sales decreases while the SUVs keep the overall figures stable
Subaru Forester sales are up by 51 percent compared with H1 2023. The Forester is selling well enough to negate the WRX's cratering. Subaru has an interesting lineup with several unique vehicles. Some of them are selling well, others aren't and we're here to break it down. The Outback, Crosstrek, and surprisingly, the Forester, are largely carrying the brand. On the other hand, the brand's performance models are struggling. That might be putting it lightly.
Sadly for Subaru, the only other model in the lineup that saw its sales increase is the Solterra with 5,385 examples sold over 2,972 in the first six months of 2023. Now for the downsides and oh boy are there a few. The Ascent is the best of the worst and is down 15.7 percent. The three-row SUV market isn't exactly cold right now so something needs improvement. On top of that, the BRZ and WRX have fallen off of a proverbial cliff. The former is down 43.7 percent.
Subaru Subaru Forester Subaru WRX
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