Subaru has been slow to adopt EVs. But it has trademarks several outdoorsy-sound names, one of which is an e-Outback.
Subaru has been slow to get onboard with the electric vehicle transition. The automaker is now trying hard to catch up by partnering with Toyota for several new electric SUVs. It has trademarked several off-roady names, including an e-Outback moniker in Japan. The only electric car Subaru sells in the U.S. is a Toyota. The Solterra electric crossover is a cross-badged Toyota bZ4x. Just like the rest of Japan’s auto industry, the adventure-loving brand has been slow to electrification.
Subaru showcased a Crosstrek Hybrid prototype at this year's 'Multipathway Workshop' that it held in Japan alongside Toyota and Mazda. All said, it seems like the brand is preparing for a second half of the decade where more electrified options could be on the table. “We will hone our car electrification technologies to make our horizontally opposed engines shine in the carbon-neutral era,” CEO Atsushi Osaki said during the Multipathway Workshop.
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