Former Chipotle CEO Brian Niccol steps in as chief executive of Starbucks on Sept.9.
Niccol has a strong track record of turning around troubled companies: As CEO of Chipotle, he helped the chain rebound from its foodborne illness scandal and led its restaurants through the pandemic.— who served as CEO of Taco Bell before his six-year stint at Chipotle — a "dream hire" and a "hall of fame restaurant CEO."
"I know it's a cliché, but you absolutely have to believe in yourself and have the grit to not give up, when it at first might not be going your way," Niccol said in a Trusting his gut and believing in his ability to succeed, Niccol said, has made the biggest difference in his career up to this point.
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