This article explores how Stan Lee's golden rule for writing villains – that they should never be 'all bad' – has contributed to the success of the Marvel Cinematic Universe's (MCU) complex and relatable villains.
55 years ago, legendary Marvel founder Stan Lee established a golden rule for villains that many in the MCU perfectly adhere to. The MCU has earned widespread acclaim for its comic-accurate adaptations of Marvel Comics' most popular characters, and more still for its compelling array of villains. Aside from Marvel Studios' expert casting decisions, thrilling narratives, and stellar acting, it's impossible to overlook the fact that Marvel's villains were written that way to begin with.
This is largely thanks to Stan Lee's golden rule, which stipulates that Marvel Comics' villains should never be'all bad' just as Marvel's heroes should never be'all good.' Lee argued that everything is a matter of perspective and that every villain should have a redeeming trait. This isn't too hard to spot in most of Marvel's arch-villains as so many can be easy to sympathize with. However, there are some that meet the criteria a little more than others. 10 The Vulture Is Doing What He Can To Provide For His Family Adrian Toomes Feels Short-Changed By Tony Stark Close Adrian Toomes is introduced in Spider-Man: Homecoming as the owner of Bestman Salvage, a company that scores contracts to salvage from major incidents in New York. After having his livelihood taken by the Department of Damage Control, a government body with whom Tony Stark is involved, Toomes turns to the black market, utilizing his past expertise to become a shady arms dealer. Specializing in dealing with alien tech, Toomes kits himself with a suit that complements his new moniker: the Vulture. During their interactions, Toomes delivers a pretty convincing justification for his unscrupulous activities: he's fighting to survive while the upper echelons of society, for which Stark is a figurehead,'do whatever they want.' The Vulture then becomes a foil for Spider-Man after Peter Parker learns of his illegal trad
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